Read on to learn about events and happenings in Park Street Business District -- Alameda's vibrant downtown!
Monthly Calendar and Event Highlights

List of New Businesses

Classic Car Show Revs Up Park Street
October 11, 2014

Park Street Classic Car Show 2014, AlamedaThe 21st Annual Park Street Classic Car Show takes place this year on Saturday, October 11. More than 400 classic vehicles will be on display in Alameda’s historic downtown district. Classic cars of every description will line up along Park Street between Encinal Ave and Buena Vista Ave – antique roadsters, coupes, hot rods, muscle cars, and much more. Most of the cars come from the magical decades of the '50s and the '60s, but there will also be plenty of muscle cars from the '70s along with classic beauties from the '20s, '30s, and '40s.

The free event runs from 10:00am to 4:00pm and is fun for the whole family. Entertainment and prizes will be available and DJs will be spinning oldies from the '50s and the '60s.

In addition to the cars and entertainment, many of the businesses in the Park Street Business District will be open. Spectators are encouraged to “Shop Park Street” and explore the unique collections of our stores and enjoy the tasty fare of our fabulous restaurants. (click here to receive exclusive discounts)

More information:

posted 9/29/14

We Love Our Customers!

Customer Appreciation Day, Park Street, Downtown AlamedaThe merchants in Alameda’s Park Street Business District appreciate your support of our local businesses. Thank you for coming downtown for this year's “Customer Appreciation Day.”

More than 50 merchants took part in the event, offering plenty of discounts, prizes, and giveaways. 

The weekend also saw the unveiling of Downtown Alameda's new beautification program. If you haven't checked out the fabulous Power Box Art, self-guided maps are available at a number of downtown businesses. 

Many of our local merchants contributed gift cards towards a a Grand Prize Drawing valued over $250Congratulations to Gale M. for being the lucky winner! The winners of additional prizes were Alison R. and Anne T.

Thank you to our prize donors: Alameda Jiu-Jitsu, Alameda Personal Training, Alameda Theatre & Cineplex, Julie's Coffee & Tea Garden, Lola's Chicken Shack, Pixies & Peony, PS Eatery, Seven Salon, Starbaby Studio, Subpar Miniature Golf, The Original Red Onion, To Herb With Love, Tomo Mini Spa, Tot Tank, Yoga Alameda, and Zen

posted 9/16/14

Welcome New Businesses!

The Park Street Business Association welcomes the following new businesses to Alameda’s historic downtown shopping district:

New Businesses:

Alameda Jiu-Jitsu and Yoga Alameda, 1502 Park Street

Alameda Personal Training2414 Central Ave

Capone's Speakeasy, 1400 Park Street

Pippa & Co., 2544 Santa Clara Ave

Studio D, 2329 Santa Clara Ave

Therapy Home, 1428 Park Street

Walgreens, 1600 Park Street

Xuan's Beauty Salon, 2313 Santa Clara Ave #A

New Associate Members:

M&M Antiques and Collectibles, 2307-D Blanding Ave

Detect All, 1805 Clement Ave, Suite D

In the Works:

Alameda Grocery, 2536 Santa Clara Ave

Alameda Island Brewing Company, 1716 Park Street

Angela's Kitchen, 1613 Park Street - postponed due to arson fire

Banh Mi & Gelato, 2353 Santa Clara Ave

Helios Images, 1242 Park Street #B

Sabai Salon and Dry Bar, 2515 Santa Clara Ave #102

Town Tavern, 1437 Park Street

If you know of a business that is not listed above, please give the PSBA office a call at (510) 523-1392.

updated 9/22/14

<< More New Businesses

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This Week's Happenings
in the Park Street Business District

Event Highlights
September 29 - October 5

Alameda Theatre & Cineplex, 2317 Central Ave
Classic Film Series: Casablanca
Tues, September 30; various times
Wed, October 1; various times
Movie-goers of all ages are invited to step back in time for a vintage movie experience with some of the best films ever made. See them in the style and grandeur of the restored 1932 Historic Alameda Theatre! More info:

* * * *
Books Inc., 1344 Park Street
Educator Appreciation Night
Thur, October 2; 6:30pm
Books Inc. in Alameda is celebrating Educators and all the wonderful, devoted work they do to shape our communities and our futures! Our knowledgeable School Programming Expert Caitlin Ayer, along with our fabulous Random House Books Children's Sales Rep Dandy Conway, will be on hand to discuss a wonderful selection of books for kids of all ages, with a focus on incorporating Diverse Books into school curriculums and libraries. Refreshments will be served, and free goodies will be given. More info:

* * * *
Alameda Free Library, 1550 Oak Street
First Friday Family Film
Fri, October 3; 7:00pm
Featured film: ParaNorman. Please ask for your free ticket at the Children’s Desk. More info:

* * * *
Speisekammer, 2424 Lincoln Ave
29th Street Swingtet
Fri, October 3; 8:30pm
Heavily influenced by Django Reinhardt, the 29th Street Swingtet plays vintage swing, gypsy jazz, be-bop, latin, blues, and touches of pop music. No cover. More info:

* * * *
Bead Inspirations, 1544 Park Street
Intro to Jewelry Making & Open Beading Studio
Sat, Oct 4; 11:00am
Find out how fun and easy it is to create your own unique jewelry by learning several basic jewelry techniques. Although no pieces will be completed during the demonstration, students can stay after class to work on projects in our Open Beading Studio and our friendly staff will be there to guide you along the way. More info and reservations:

* * * *
Rhythmix Cultural Works, 2513 Blanding Ave
Intro to Improve Comedy
Sat, October 4; 1:30-3:30pm
Have fun learning the basics of Improv Comedy! Starting with group warm-ups, and using a variety of improv games, this workshop gradually builds students up to participating in one-on-one scenes. Learn how to get out of your head and get comfortable on stage. Ages 18 and up. Cost: $15 advance, $20 door. More info:

* * * *
Capone’s Speakeasy, 1400 Park Street
Stompy Jones
Sat, October 4; 8:00-11:00pm
This San Francisco based sextet is renowned for their jumpin' rhythm, wailing improvisations, hip charm, retro style, and explosive stage show. These journeymen of jump deliver the romping, joyous, overwhelming style of jazz that came to be known as Rock and Roll! No cover; dress code; 21+. Info:

* * * *
Speisekammer, 2424 Lincoln Ave
Sun, October 5; Noon-6:00pm
Live Bavarian music, contests, bounce house for kids, grilled meats, and beers. Performances by the Golden Gate Bavarian Dance Club and Bayern Maiden. More info:

<< News Archives

Calendar of Events

The Park Street Business District is the commercial, civic, and cultural center of Alameda. There's always something happening here! To receive news about events and happenings in the district, follow us on Facebook and Twitter

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Tuesdays; 10:00am-Noon, New Mothers Support Group
Tot Tank
, 1413 Park Street

Wednesdays; 6:30-7:30pm, Wednesday Fitness Rides
Alameda Bicycle
, 1522 Park Street

Thursdays; 5:00-7:00pm, Board Game Test Night
D20 Games
, 2311 Santa Clara Ave

Thursdays; 5:00-7:00pm, Get Crafty Night
Julie's Coffee & Tea Garden
, 1223 Park Street

Thursdays; 10:00pm, Karaoke Night
The Hobnob
, 1313 Park Street

Fridays and Saturday Nights, Alameda’s Got Talent
Alameda Theatre & Cineplex
, 2317 Central Ave

Fridays; 8:30pm, Zydeco Music & Dance
Eagles Hall
, 2305 Alameda Ave

Saturdays; 2:30-4:30pm, Weekly Wine Tastings
Farmstead Cheeses & Wines
, 1650 Park Street

Daily; 1:00-5:00pm, Fused Glass Drop-In Studio
The Artistic Home Studio & Boutique
, 1419 Park Street


Customer Appreciation Day!
Saturday, September 13

We Love Our Customers!

Customer Appreciation Day, Park Street, Downtown AlamedaDear Customer:

The merchants in Alameda’s Park Street Business District appreciate your support and would like to honor you, our valued customer.

As a special thank you, we are celebrating “Customer Appreciation Day” on Saturday, September 13. Participating businesses will be offering special discounts, deals, and giveaways from 10:00am to 4:00pm.

We invite you to stroll through Alameda’s historic and vibrant downtown district to visit your favorite shops, restaurants, and services. Take a self-guided tour of the new Power Box Art and maybe even discover some new places along the way.

  • Start your stroll with a free cup of coffee or tea at Julie’s Coffee & Tea Garden10-11am.
  • Get a free photo of your child taken in the Pippa & Co. party photo booth by Megan Small Photography11am-1pm.
  • Gather on the back patio of Tucker's Ice Cream to meet local artists and take a short Power Box Walk.
  • Stop for a free photo op with Movie Costume Characters at Alameda Theatre & Cineplex, Noon-4pm.
  • Enjoy free ice cream and food tastings in the parking lot of Alameda Marketplace, 1-3pm.
  • Add a little color to your hair with free hair chalking at We Are Hair, 1-4pm.
  • Have fun with a free Zumba session at Alameda Personal Training3-3:30pm.
  • End your visit with complimentary appetizers at McGee’s Bar and Grill, 4-5pm 

Enter a FREE DRAWING for a chance to win gift cards and other prizes valued over $250 from the local businesses (stop by the PSBA information table at the corner of Park Street & Central Ave). In addition, many of the merchants will be holding free drawings inside their businesses!

Look for the colorful balloons that will be posted in front of participating businesses. More than 50 merchants are taking part in this year’s Customer Appreciation Day. (Scroll down to see a complete list of businesses.)

Again, thank you for supporting local businesses! We look forward to seeing you!


Your friends in Downtown Alameda’s Park Street Business District

Look for the Balloons in front of Participating Businesses

    Monkey Bars, 1339 Park Street - Receive a $10 gift card and free recycled tote bag when you spend $50.
    Tot Tank, 1413 Park Street - Get 10% off when you buy any two regular priced toys or clothing.
    Toy Safari, 1410 Park Street - Buy 2 toys, get 1 free of equal or lesser value
    Alameda Theatre & Cineplex, 2317 Central Ave - Theatre Lobby Photo Op with Movie Costume Characters, plus Free Wooden Nickle Give-away good for $1 OFF Snack Bar Combo. 11am-4pm
    Artistic Home Studio & Boutique, 1419 Park Street - Come in for free treats plus glass and paint demos. Select items on sale and 10% off all ChalkPaint® colors.
    D20 Games, 2311 Santa Clara Ave #B - Buy 4 packs, get 1 free (limit one per customer)
    High Scores Arcade, 1414 Park Street - Free play $5/hour or $10/day -- we love our customers!
    Subpar Miniature Golf, 1511 Park Street - Everyone plays at kid's price ($7)
    American Oak, 2319 Santa Clara Ave - 
Receive 10% off your bill of $50 or more all night
    Angkor Grill, 1319 Park Street - Free salad w/ entree purchase, 11am-4pm
    C'era Una Volta, 1332 Park Street #D - Free canvas tote with purchase (min. $20)
    Doggy-Style Hotdogs, 1234 Park Street - Receive 10% off any purchase
    Juanita's Restaurant, 1324 Park Street - Free Soft Drink with purchase of entrée; free ice cream for kids 12-5pm
    Julie's coffee & tea garden, 1223 Park Street - Grab bag of discounts & prizes, plus complimentary taste samples.
    Lola's Chicken Shack, 1417 Park Street - Free fountain soda with purchase of any entree (all day)
    Mama Papa Lithuania Restaurant, 1241 Park Street - 20% off all beer in the beer garden, 
    McGee's Bar & Grill, 1645 Park Street - Free soda with purchase of any burger or entrée
    Ole's Waffle Shop, 1507 Park Street - One free coffee with purchase of breakfast, 8am-10am
    PS Eatery, 1363 Park Street - 
Complimentary fountain soda and home fries with any sandwich or burger purchase, 11:30-4:00pm
    The Original Red Onion, 1222 Park Street - Buy any 2 sandwiches and get fries and 2 drinks on the house
    Tucker's Ice Cream, 1349 Park Street - Buki The Clown will be doing face painting and glitter tattoos 3:30 to 5:00!
    Wine & Waffles, 1505 Park Street - Two complimentary 1 oz. wine tastes with purchase of Wine & Dine Board
    Zen Restaurant, 2315 Santa Clara Ave - Free Creme Brulee dessert with minimum $25 purchase (mention Customer Appreciation)
    Alameda See Spot Run, 2510 Santa Clara Ave - 20% off Wild Calling dog food while supplies last (dry food only)
    Aphrodite's Closet, 1419 Park Street - Up to 30%, 50%, and even 75% off.
    Bead Inspirations, 1544 Park Street - 
Receive a free bag of beads with any purchase or buy one gemstone bead strand and get one free; Open Beading Studio 3-6pm
    Bonne Vie, 1419 Park Street - Free Raffle! Enter to win a bottle of French Jaffelin Rose Champagne ($25 value)
    Daisy's, 1347 Park Street - "Enter our free raffle! No purchase necessary. "
    Dandelion Flowers, 1419 Park Street - Stop in for a complimentary treat; select items on sale
    De Lauer's Newsstand, 1412 Park Street - Buy any magazine, get 30% off a second (of equal or lesser value)
    Juniper Tree Vintage, 1320 Park Street - 10% off all purchases
    Lost City Antiques, 1519 Park Street - 5
0% off all "DG" items downstairs; other discounts storewide
    Ni Sa Bula, 1415 Park Street - Receive 15% off regular marked prices
    Ozone, 1431 Park Street - Buy 2 pieces of clothing and get 1 free; 10% off custom built skateboards
    Park Jewelers, 1401 1/2 Park Street - $5 off any repairs of jewelry
    Pauline's Antiques, 1427 Park Street - 30% off regular marked prices up to $500; hot apple cider 10am-noon
    Pixies & Peony, 2305 Santa Clara Ave - Stop by for your free gift and save 10% on any purchase
    Scott's Shoes, 1330 Park Street #B - 
$10 off your purchase of $50 or more
    To Herb With Love, 1336 Park Street #A - Get 25% off everything in the store
    Seven Salon, 1629 Park Street -
    Starbaby Studio, 1309 Park Street - $10 off first haircut in the month of September (new clients only)
    Sumbody, 1350 Park Street - Complimentary Make-Your-Own-Facemask Bar
    Tomo Mini Spa, 1411 Park Street - Buy four 50-minute massages, get one free
    We Are Hair, 1343 Park Street - Complimentary "hair chalking" (temporary color, one streak per person); receive 20% off all haircare products.
    Alameda Natural Grocery, 1650 Park Street - 10% off all purchases. First 100 customers to spend $20 receive a bag of goodies.
    Alameda Personal Training, 2414 Central Ave -
One week of fitness classes for $20; one month for $45 (limit 1x/day)
    Team Silva Martial Arts, 1502 Park Street - Enter to win free martial arts classes valued at $50
    Urgent Care Center of Alameda, 2421 Encinal Avenue #A -
    Yoga Alameda, 1502 Park Street - Enter to win a free yoga mat and yoga classes valued at $50
    Alameda Business Machines, 2309 Santa Clara Ave - Free consultation
    Alameda Collision Repair, 1911 Park Street - 20% off your insurance deductible OR 10% off labor
    Allstate Insurance, 2504 Santa Clara Ave #5 - We love our clients! Thank you for your business!
    C&M Upholstery and Fabrics, 1211 Park Street - 30% off Stock Fabric and 20% off Special Orders of 5 yards or more; offer good thru Sept. 30
    Edward Jones Investments (Deb Knowles), 1336 Park Street #D -
Complimentary portfolio review through September; call 510-749-0403.
    Island Print Express, 2534 Santa Clara Ave - We love our customers! Thank you for your business!
    Lee Auto Supply, 1525 Park Street - Stop by for a free cookie and other treats
    Megan Small Photography - Get a free photo in Pippa & Co.'s party photobooth 11am-1pm @ 2544 Santa Clara.
    Pippa & Co., 2544 Santa Clara Ave - Come shop our grand opening + between 11am-1pm get your photo taken by Megan Small Photography!
    Quick Communications, 1526 Park Street - $50 free accessories with any phone purchase

updated 9/1/14

Welcome New Businesses!

The Park Street Business Association welcomes the following new businesses to Alameda’s historic downtown shopping district:

The ReCrafting Co, 2449 Santa Clara Ave, Alameda

New Businesses:

AEC Living1516 Oak Street #100

Capone's Speakeasy, 1400 Park Street

Classy Nail Spa1317 Park Street

Jo Anne Yada2315 Lincoln Ave

Lost City Antiques1519 Park Street

Lovely1414 Everett Ave (collaboration with Complements Hair Design)

Mercy and Grace Home Healthcare & Hospice Services1516 Oak Street #104

The ReCrafting Co.2449 Santa Clara Ave

Sakura Sushi Bar & Grill, Alameda


Sakura Sushi & Grill2408 Santa Clara Ave (remodel and expansion)

Super Scholars2451 Santa Clara Ave (new location)

New Owners:

Kumon Math & Reading Center2325 Alameda Ave

McGee's Bar & Grill1645 Park Street

Pretty Hair Salon1219 Park Street

<< More New Businesses

updated 9/6/14

American Oak: Purveyor of Fine Food and Fine Spirits

Downtown Alameda appears to be a bit more hip since American Oak re-opened its doors at 2319 Santa Clara Ave.

American Oak burger, AlamedaAfter starting BarCeluna in July 2008, Charles Carlise and Melanie Hartman wanted to re-brand their restaurant. This led to the birth of the Alameda gastropub and whiskey bar called American Oak (aka AO) which they opened in its place. Things were really taking off when a devastating fire forced them to shut down in December 2013.

As a result of the tremendous support of the community and a lot of hard work, they were able to re-open American Oak in May 2013 -- with a whole new look. Then in October 2013, the owners hired executive chef Harte Singer and the food at AO was taken to a new level!

Although best known for their kobe beef burger and seasonal dinner menu, American Oak’s new Sunday Brunch menu will surely satisfy your breakfast cravings! Choose from AO Eggs Benedict, bourbon-infused French Toast, house-made Biscuits & Chorizo, or Breakfast Grits served with fried egg and bacon.

<<  Learn more about American Oak

posted 8/14/14

Business Spotlight: Real Estate Agent Philip Kaake

Businesses that are located outside of the Park Street Business District yet operate within Alameda are welcome to join our strong, dynamic organization. This month, we introduce PSBA’s newest Associate Member… Philip Kaake of KaakeProperties.

 Alameda Real Estate Agent, Philip KaakeBuying or selling a home can be an emotional and life changing decision. Warm and personable by nature, Alameda real estate agent Philip Kaake can help you navigate the process gracefully while keeping your most important goals as his focus.

Philip can also help sell your home by using his years of expertise as both a professional photographer and a real estate agent. Philip produces memorable home stories and spectacular video tours of properties as a marketing tool for his clients.

A longtime resident of Alameda, Philip is proud to be a part of a community that has a celebrated historical past. He is also excited to be a part of the next phase in the growth of Alameda.

<<  Learn more about KaakeProperties

posted 8/6/14

 Best of Alameda 2014:
Park Street is Alameda’s Best Shopping District (and more)

Best of Alameda 2014, Alameda MagazineThe winners of Alameda Magazine's "Best of Alameda" poll have been announced. Congratulations to all the Park Street District businesses that have been selected “Best of Alameda 2014.”

As usual, there are a lot of them (a total of 44) so it’s no surprise that Park Street was chosen as the Best Shopping District. It was also chosen for having the Best Annual Event (Park Street Art & Wine Faire).

The businesses that received multiple Best of Alameda awards this year were La Penca AzulLucky 13Pappo, and Scolari’s Good EatsBut Downtown Alameda’s newest businesses certainly weren’t overlooked either.

To view an alphabetic list of ALL the Best of Alameda 2014 winners located in the Park Street Business District, visit:

posted 7/15/14

<< View the Best of "The Best of Alameda"

Park Street featured on CBS’s Eye on the Bay

Some of the District’s hometown businesses were recently featured on CBS Channel 5’s “Eye on the Bay.” Stops included Alameda Marketplace, Alameda Museum, Alameda Theatre & Cineplex, Jon’s Street Eats, Ole’s Waffle Shop, Toy Safari, Tucker’s Ice Cream, and Zen Restaurant.

If you missed the original episode shown on May 19, 2011, you can view it on this page: 
Eye on the Bay - Day Trip Alameda (5/24/12)

posted 5/25/11

The Park Street Business District is California's Gold

Huell Howser made a stop in Alameda back in 2009. The Alameda episode of California's Gold features Ole’s Waffle ShopAlameda Theatre & Cineplex, and Tucker's Ice CreamWhile strolling along the sidewalk of our historic downtown, Huell exclaims in his distinctive Southern accent, "Look at the windows! Look at the work!... The architecture!" as he points out the buildings that are home to We Are HairBurma Superstar, Daisy's, and Books Inc.

If you missed the original episode, you can view it on the California Redevelopment Association's YouTube page. It's also available for purchase on the Huell Howser Productions website.

posted 1/9/13


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